Sunday, June 26, 2016

Retention and Development Manager - Asthma UK - London E1

Do you have experience of retaining customers or supporters through the creation of a fantastic stewardship programme?

Have you got strong project management skills – including the ability to multi-task?

Are you data led, with a passion for building trust across a regular donor or customer base?

Are you excited by change and the chance to be involved in a fast paced, digital led test and learn programme?

If this sounds like you, the Retention and Development Manager role at Asthma UK could be just what you’re looking for. This is a great opportunity to join us at an exciting time.


What the role involves. Reporting to the Head of Individual Giving, you will have the opportunity to create new stewardship programmes for regular givers, cash givers and lottery players from scratch using a multi-channel approach. Additionally, with the opportunity to innovate and drive retention across a new digital fundraising programme, you will work across teams to deliver a truly integrated fundraising programme.


The role would suit you if…


You have a sound knowledge of digital and offline fundraising and retention techniques and are hungry to develop your skills and expertise.


The successful applicant will have experience of managing retention programmes while building trust among customers and/or supporters. You will be a highly numerate self-starter, able to use your skill to analyse results and adapt work to maximise success. You will also be data led, able to manage budgets and have an eye for great design and copy.


You will need…


Knowledge of the online and offline marketing mix with a particular interest in innovative digital channels

The ability to think and act strategically to increase ROI

Sound planning and co-ordination skills to ensure a range of different projects and topics can be delivered successfully simultaneously

An understanding of great design, copy and verbal communication

A knowledge of data protection legislation

Understanding of and commitment to the organisational values of Asthma UK

Working knowledge of CRM databases such as Raisers Edge (desirable)

Marketing or direct marketing qualification, e.g. IDM, CIM, IOF (desirable)


Come and make a difference! There is nothing as terrifying as the feeling of not being able to breathe or watching helplessly as a loved one struggles for breath. Although asthma affects 1 in 5 households in the UK it is, mistakenly, seen to be ‘sorted’. It’s not. In the UK today, every 10 seconds someone has a potentially fatal asthma attack. Every day the lives of three families are devastated by the death of a loved one to an asthma attack. Tragically, the majority of these could be prevented right now with the right basic care. Others still suffer with asthma so severe current treatments don’t work. This has to change. That’s why Asthma UK exists.


This is a great place to work! At c80 people, we are a tight team working together successfully to stop asthma attacks and cure asthma. Our recent staff survey reports that although we have a decidedly high performance culture, it’s probably the friendliest place most people have worked with great opportunities for development. So, if you are a high performer who wants to really grow their individual giving skills, we’d love to hear from you.


The closing date for applications is midnight, Tuesday 19 July 2016. First round interviews will be held week commencing 1 August 2016 and second stage interviews will be held on Thursday 11 August 2016.



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