Monday, May 2, 2016

Software BDM/Marketing FinTech Startup




We are a young and dynamic FinTech company based in the Silicon roundabout area of East London (EC2A) area, we specialise in financial software products.


My company requires a smart, motivated and articulate person to work with a tech entrepreneur. This position will suit someone who is ambitious and looking to bring the next big thing on the market.


Overview of role
As a growing company with a very ambitious plan, we are looking for a smart and hard-working individual take on the task of turning our many opportunities into signed contracts.
You will primarily be responsible for sourcing new business opportunities working closely with the company director.


Activities


• Understanding of Challenger Sales techniques
• Demand generation activities
• Establish external communication program
• Revamp of website with greater focus on demand generation
• Establish metrics to track leads into the sales process
• Co-ordinate PR
• Manage social media engagement
• Must be high energy and results oriented to drive the program
• Good understanding of how to capitalise on social media for B2B sales.


Produce materials to support sales
• Revamp marketing materials
• Presentations
• Handouts
• White papers
• Case studies
• Must be able to write own marketing copy


Market/segment analysis
• Identify potential customers
• Identify propositions that the company should promote and develop supporting materials/campaign
• Competitor analysis
• Pricing analysis


Branding
• Review/refocus existing brand identities


Level of experience
Must have great communication skills, looking for a career that involves marketing, sales and reward for exceeding targets.


We are flexible with working hours.



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