PhD Studentship - Marketing

3 years full-time fees will be paid by the University.

Bursary: £20,000 pa (with no inflation increase).

Deadline: The closing date for applications is 12:00 Thursday 19 November.

Interview date: Interviews will be held in week beginning 23 November 2015.

Start date:  January 2016

Eligibility: Home/EU or International

The Faculty of Business at Oxford Brookes University is offering a studentship to an exceptional candidate seeking to study for a full time PhD starting in starting in January 2016.

The full-time studentship, which includes a commitment of seminar teaching to undergraduate students, will be for 3 years subject to satisfactory progress. The bursary will be £20,000 per annum, plus student fees.

Applications are invited for the PhD Studentship in ‘Marketing’. The supervisory team will be led by Professor Janine Dermody (jdermody@brookes.ac.uk).

Research within the marketing department examines challenges facing marketing in our rapidly changing world and the impact of this change on individual, organisational and societal behaviours. We are seeking new doctoral students to join our research community to further advance understanding of this change transformation to inform marketing theory, practice and policy-making. Within this our research is eclectic, spanning consumer and organisational behaviour, digital marketing, branding and marketing communications. Examples of current research include digital engagement and exclusion; C2C communication reflecting changing social behaviours and new technologies; the digitalisation of SMEs in Europe; co-creation of value including within digital communities; overcoming barriers to ethical and sustainable consumption; experiential consumption and co-creation in tourism and retailing; tourists and their ‘meaningful’ places; cross-cultural co-creation of gift giving; political marketing communication to engage ‘difficult’ audiences;  strategic brand co-creation; deconstructing brand communities; the strategic impact of branded content. Recent marketing doctoral bursaries include the areas of neuromarketing and consumption evaluation, cross-cultural retro-product consumption and cross-cultural experiential gift-giving.

We particularly encourage applications wishing to explore the impact of change on marketing -for individual, organisational or societal behaviours. Applicants are welcome from relevant and complementary subject areas such as communication, media, psychology, sociology, or technology as well as from marketing and business disciplines.

For more information about the Faculty of Business visit: http://business.brookes.ac.uk/.

We are looking to recruit a candidate of the highest quality and who is capable of submitting a PhD thesis within 3 years and funding will cover the three year period subject to the candidate making satisfactory progress annually. Applicants are expected to hold a good undergraduate degree and a good Master’s degree at merit level or above in an area relevant to Business and Management or a related/cognate discipline. Applicants should also be able to demonstrate strong research capabilities and be fluent in spoken and written English.

How to apply: To request further details of how to apply, please email: business-research-office@brookes.ac.uk.

Please ensure you quote ‘Marketing’ in the email title when applying.