Marketing Executive - Conferences & Training Courses

Marketing Executive – Conferences & Training Courses

Based in London

Basic salary up to £24,000 + Bonus

International Training & conference business specialising in Finance & IT have developed a new opportunity for an experienced marketing executive to join the marketing team and focus on the

The role

Alongside the marketing & conference team you will be focused on developing marketing plans to drive revenue growth across the conference & training events. You will have the opportunity to develop and implement the marketing strategy for 4 large international conferences & an established portfolio of training courses. These events are globally recognised and established with their sector, some of the conferences are in their 13th year. Social media & digital marketing are encouraged along with a mix of more traditional marketing strategies.

Your responsibilities will include:

– Planning, co-ordinating and developing the training and conference campaigns alongside the Head of Marketing and Conference/Training Director

– Email writing, sending and analysis

– Working alongside the designer to create Conference and Training brochures and ensure that these are kept up to date throughout the conference marketing cycle and the training calendar

– Work alongside the Training Director to liaise with trainers to update copy and content

– Developing relationships with marketing partners and associations in relevant industries

– Website maintenance and developing digital content

– Managing marketing costs against a budget

– Liaising with external suppliers, including printers, mailhouse etc.

– Taking a lead role in developing the media strategy around conferences and training

– To update and maintain the company twitter account and LinkedIn presence

The person

A team player with great organisation skills, who enjoys working in a creative and professional environment. This role would suit a graduate marketing executive with excellent multi-tasking skills and who can successfully organises their activities to work within time and budget pressures.

Key experience include:

– 12 months conference or training marketing skills

– Experience in online and offline marketing

– Excellent copywriting and proof-reading abilities

– Excellent communication skills

– High level of computer literacy (HTML experience would be an advantage)

– Experience in digital marketing would be an advantage

Please contact Helen Jackson Barnes Recruitment for more information on this or other similar positions.

Please take a look at our website for details on some of the other jobs we are recruiting for www.jbrecruitment.co.uk

Jackson Barnes Recruitment deliver international recruitment solutions within the events, media and publishing sectors. Working with commercial and not for profit organisations and institutions. Jackson Barnes place from Graduate up to MD level in the following positions:
• Researchers
• Conference producers
• Event Marketing professionals
• Sales professionals – delegate, sponsorship and Business Development
• Event Managers
• Editors
We recruit for organisations in UK and overseas with success in London, Dubai, New York, Singapore and Australia.